A content strategy requires you to share, curate and create original content regularly. Google and Facebook are making it almost mandatory to generate engaging, shareable content, or see your search rankings and visibility plummet. In spite of these trends, the real question is whether content marketing is right for you and your business. We’ll help you decide.
Quality, share-worthy content is time-consuming and costly to produce, especially for resource-constrained small businesses. You need to know what you are getting into before you start. If you’re planning to use content to create awareness and generate sales leads, you’re going to need help.
You start with content strategy, then you need to get set up with systems and workflows. Then depending on your plan, you’ll need some gear. We maintain an extensive collection of audio and camera gear to help you learn before buying your own equipment. If you want help with production, we can assist you with training, research, writing, editing, audio, photography, video, spherical photography, interactive virtual tours and more.
If you need it, there’s a good chance we can help you produce it. If in doubt, a quick phone call is all it takes to find out.
We work with you, as your sales and marketing coach to help you plan, build, operate, maintain and optimize a content marketing program.
We help you every step of the way from strategy to infrastructure, tracking setup, training, content creation and curation.
We’ll help you generate original content including articles and whitepapers to photography, video, interactive virtual tours and more.
You engage us as your coach and partner in business development. We work together to define needs and goals. Then we develop a plan together that you can own and implement. We support you every step of the way, with whatever assistance is necessary to help you succeed.
If you’re an entrepreneur or business owner who’s looking for a partner in sales, marketing and business development, who thinks about your business the same way you do, we’d love to speak with you.
We’ve prepared a self-assessment survey to help you determine if we’re a fit for you. Please complete our Fit Assessment. It takes 2-3 minutes to complete.
Content marketing can be as simple as developing a content calendar and sharing third-party content, to a full-time effort for several people. As a start-up, professional or small business owner, the real challenge is figuring out what to do and how to manage it given your budget and time constraints. We’ll coach you through the process to help you make an informed decision on whether content marketing is right for you, and how to factor it into your budget.
