This blog is a leadership conversation about Making A Shift in how you approach marketing and business development.

Marketing is not a string of unrelated tasks and tactics. It’s about becoming who you need to be to attract, engage, enroll and retain customers as they journey through your business. 

If you’re an entrepreneur, small business owner or someone who leads their company’s marketing, we invite you to join us in the conversation. There are over 40 articles available, so just keep scrolling down and more articles will load.