About Us - Accrue Performance Marketing Inc.

About Accrue Marketing

A Partner To Business Leaders

In 2006, we started Accrue to be the kind of service partner we wanted to find when we started our first businesses.

We wanted someone to collaborate with us, not pitch us their products. Today, we’re a team of business-savvy sales and marketing leaders who step up and partner with clients to design, build and grow their businesses with them.



To Enable Powerful Self-Expression and Sustainable Earnings Growth


The Marketing Firm For Serious Business Owners


Respect, Purpose, Collaboration, Contribution, Self-Expression


We Achieve What We Commit To Achieving.

John Watson

John is the President of Accrue and the author of Mastering Marketing. John’s been consulting since 1993.

He helps people start and grow businesses as their partner in business development. He serves in different capacities, but it is usually some combination of sales and marketing coach, Fractional Chief Marketing Officer, facilitator, researcher or data analyst.

John was VP Strategy at Rare Method Interactive and President of Advanced Information Marketing. John is a sales and marketing coach, consultant, author and content creator who lives in Alberta, Canada.