Catalog Development - Accrue Performance Marketing

eCommerce Catalog Development

eCommerce Catalog Development

Central To Getting Found And Making Sales


One of the most challenging aspects of setting up an eCommerce site is developing and maintaining your catalog. It’s a complicated and multidisciplinary process. This is especially true if you need to push data to retail partners or sell on marketplaces like Amazon or Walmart, where you must conform to industry standards.

Catalogs Are Challenging To Setup

Your eCommerce catalog structure may seems like a back-end technical issue, but it’s central to operations, search ranking, distribution, fulfillment and sales-effectiveness.

There’s a lot more going on back there in the inner workings of your database than many realize. With SKUs, UPC codes, categories, descriptions, metadata, photography, video, product variations, sizes, weights, dimensions and more, it can be overwhelming to think about. It’s not just about updating the fields. It’s about making sure you’re conforming to industry standards and supporting client information needs as well.

How We Help

We’ll help you setup, renovate or rebuild your eCommerce catalog to get you ready for business. The process is similar to setting up your chart of accounts in your accounting system, except more multidisciplinary.

Our goal is to prepare and support your team in building or rebuilding an effective and compliant catalog.

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Where To Start?

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Building Your Marketing System

Discover What’s Involved And Where To Begin

Building Your Marketing System

Discover What’s Involved And Where To Begin

1

Strategic
Direction

2

Research
& Planning

3

Branding &
Rebranding

4

Content
Creation

5

Website
Design

6

Leads &
Sales

7

Advertising
& Retention

8

Performance
Optimization

Contact Us

403 512 3183 | 800 860 0026

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