Blog / Thoughts on Inbound Marketing

Inbound Marketing Is Worth The Read

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Inbound Marketing is an excellent primer on social media, pay per click marketing, blogs, and lead generation that is surprisingly easy to read.

This book is logically organized and provides a practical overview of the entire social media and Internet marketing process.

What I appreciated most about this book is the straightforward conversation on the most popular tools that we all use, just not as well as we might.

I have recommended this book to dozens of people (even people in their late 60’s and early 70’s) as an excellent primer on the subject and I use this book often to help clients more fully engage in the marketing process.

I highly recommend Inbound Marketing for anyone interested in learning more about Internet marketing in general.

About the Author

John Watson is the president of Accrue Performance Marketing. He serves as a sales and marketing coach and fractional Chief Marketing Officer for companies that cannot yet justify a full-time CMO. He is the author of Being Profitable: A Business Development Roadmap, several ebooks and he is an avid blogger.

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