Don’t build or rebuild a website without answering these 10 questions first. These questions outline what people wish they would have done, if they could take a Mulligan and start over.

This paper is non-technical and meant for business owners. Its purpose is to open your eyes to what you’re getting into. Then it will help you prepare to make a successful website investment.

If you’re building a website without knowing why or what success looks like, this paper will help you prepare.