If you’re a small business owner or a professional service provider, who’s on the fence and not sure if content marketing is right for you, this is for you. This ebook is an introduction for beginners.
First, we’ll introduce you to what content marketing is and what’s involved. We discuss who should consider it, why do it and how to get started gradually to test the water.
Next, we talk about how to escalate a little at a time. Finally, we discuss how to proceed when you start to get the hang of it and want to do more.
It’s a short and friendly 8-page intro you can read in about five minutes.